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Touristic projects

Neamţ County Council has a significant contribution to the tourism development of the region, the efforts of the institution being simultaneously focused on achieving different objectives, amongst which:

  • Tourism promotion of Neamţ County using several promotion methods and techniques: by distributing printed materials, posting articles on social networks, organizing various events, and participating in national and international tourism fairs;
  • Developing new tourism products and introducing them on the market;
  • Conservation, preservation, and promotion of the cultural and natural heritage of Neamt County;
  • Promoting sustainable exploitation of tourist attractions in Neamţ County;
  • Creating partnerships with foreign associations in order to boost tourism promotion.

In order to initiate realistic investment projects that meet the requirements of potential beneficiaries, Neamt County Council permanently maintains contact with the citizens in order to find out their needs and expectations and to meet them with innovative solutions. Both the social impact of each event and the quality of its management are thoroughly assessed.

To state just a few of the most recent initiatives related to tourism development, we would like to mention:

1. VISIT NEAMŢ – the new mobile app for a perfect holiday in Neamţ County

Visit Neamţ is a multi-purpose app, with a user-friendly interface, consisting of a vast data base which contains easily accessible information about the natural, cultural and spiritual heritage of Neamţ County, and which provides users with the possibility of planning personalized tourist stays and itineraries. Each of the nine different modules: “Discover Neamţ”, “Touristic circuits”, “Events”, “Museums”, “Gastronomy”, “Free time”, “Rest and relaxation”, “Explore the surroundings, “Useful information” contains relevant information (presentation text, address, phone, web page, photos and videos, and precise location using Google maps).

Visit Neamţ app can be downloaded directly to your mobile device from Google Play: https://play.google.com/store/apps/details?id=com.visitneamt, AppStore: https://itunes.apple.com/us/app/visit-neamt/id1439893550?mt=8 or by scanning the QR code below:

To find out more, please visit: https://www.visitneamt.com/2018/12/visit-neamt-the-new-mobile-app-for-a-perfect-holiday-in-neamt-county/

 

2. “Neamţ Land” – European Destination of Excellence

Neamţ County has become a member of the European Destination Network of Excellence – EDEN, in August 2018.

The EDEN project – European Destinations of Excellence AISBL – was launched by the European Commission and the Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs (DG GROW) in 2006. Being an international non-for-profit association, the EDEN Network aims to become one of the most important contributor in consolidating the image and profile of Europe as a collection of sustainable and high-quality tourist destinations.

The main objectives of the Association are to increase the visibility of non-traditional destinations, to raise awareness of the diversity and quality of the European tourist offer, to reduce seasonality, to develop sustainable tourism and to encourage collaboration between destinations.

Neamţ County ranked fourth in 2008 for the theme “Tourism and local intangible heritage”, and fourth place in 2015 for the theme “Local tourism and Gastronomy” in the annual competitions organized by the national tourism authorities of each state participating in the project, being designated “European Destination of Excellence”, which later gave our county the right to register, as a member, in the EDEN Network.

Neamţ County hosted the 13th EDEN Network Meeting in Piatra Neamţ, between 10th -12th of April, 2019. 85 attendants (representatives of the EDEN destination, as well as representatives of the European Commission and national tourism authorities) from Serbia, Belgium, Ireland, Austria, Latvia, Slovenia, Malta, Portugal, Croatia, Italy, United Kingdom, Finland, Turkey, Poland, and Romania participated at the event, which was co-organized by the European Commission (DG GROW and the Executive Agency EASME) in cooperation with the EDEN Network Association AISBL, the Ministry of Tourism of Romania and Neamţ County Council.

The inclusion of Neamţ County in the elite of European tourist destinations represents an important stepping-stone for noticeably increasing the tourist attractiveness of Neamţ County, with its places full of beauty and legend, numerous historical monuments and monastic settlements, surprising festivals and celebrations over the year, and, last but not least, the traditional customs, traditions and crafts, impeccably preserved. Being a member of the EDEN Network provides free and easy access to various projects and contests initiated by the European Travel Commission, since the EDEN Network has established a long-term strategic partnership with the European Commission to promote Europe as a tourist destination.

The receptivity of the foreign tourists towards “Neamţ Land” has significantly gained ground since Neamţ County had joined the EDEN Network, as highlighted by the conclusions of several marketing researches conducted by European Best Destinations.

The official page of the EDEN Network, Your EDEN Experience, promotes the most attractive European tourist destinations to millions of travelers, mass-media and professionals in the field. The featured content on Your EDEN Experience page displays the tourist potential of Neamţ County to millions of travelers, influencers, media and tourism specialist all over the world. In 2021, Your EDEN Experience was the most visited website dedicated to sustainable tourism in Europe, for 10 consecutive years. Not to mention the high exposure of EDEN destinations in national newspapers, specialized press, blogs, tourism sites, television and social networks (Facebook, Instagram, Pinterest), but also in prestigious global publications (Forbes, Conde Nast, Lonely Planet , El Mundo, Vogue, Travel, Leisure, Euronews, Daily Mail etc …) and more.

Thanks to its innovative communication techniques in the virtual environment, European Best Destinations plays an important role in promoting European destinations, even those destinations less known to the public. The platform has become a meeting place for travel agents, travelers and tourist professionals, constantly evaluating and revealing the most attractive destinations through its website and social networks (in 2021, there were over 6 million visitors and thousands of followers on Facebook, Instagram, Twitter, Pinterest and over 80 million euros invested in media coverage).

According “My EDEN Destination 2021” report, published in December 2021, Neamţ County still occupies the first place in the ranking of YouTube videos watched and also hits favorable positions in terms of page views for www.visitneamt.com, and page views and followers for our Facebook page. Here are some excerpts from the report (©European Best Destinations):

 

 

 

 

 

 

 

 

 

 

Neamt County Global position in 2021:

 

 

 

 

 

 

 

 

Growth of popularity on Facebook in 2021:

 

 

 

 

 

 

 

 

 

Growth of popularity on Youtube in 2021:

 

 

 

 

 

 

 

 

To find out more, please check out the profile of Neamţ County on the EDEN Network page, at: https://youredenexperience.com/destination/neamt-land/, the profile on Europe’s Best Destinations page, at: https://www.europeanbestdestinations.com/destinations/eden/neamt-county/, Romania Eden Travel page, as well as other of our articles:

 

3. Participation in Tourism Fairs and Exhibitions

Neamţ County Council is a regular participant at the Romanian Tourism Fair and, in the last years, has participated in international tourism fairs such as: EXPO REAL – Munich; Economic Forum in Krynica; “Tourism.Leisure.Hotels”- Chişinău, World Trade Market (WTM) London; Tour and Travel (TT) Warsaw”, International Green Week  (IGW) Berlin.

Due to our perseverance and increase in number of promotional actions, especially using  the online environment and social media channels, and last, but not least, the participation in international tourism trade shows, Neamt County now enjoys an increased visibility on the international tourist markets and, according to recent statistical research, more and more foreign tourists visit Neamt County.

To find out more about the international tourism shows and exhibitions Neamţ County was part of, please visit:

 

4. Video Storytelling about Neamţ County

You Tube is the 2nd most popular social network in the world, after Facebook. It was scientifically proved that our brains processes visual information 60,000 times faster than words, and one minute of video is considered equivalent to around 1.8 million words.

In tourism in particular, stories make for better marketing because they elicit emotion. They can influence what holiday destination we choose, what service providers to trust, play on our nostalgia, and help us make sense of complex information. A really good video content can communicate the entire character of a tourist destination in less than two minutes, and clever images can be especially persuasive.

In order to considerably increase the visibility of Neamţ County as a tourist destination and to highlight those elements that differentiate and add attractiveness to Neamţ County, Neamţ County Council signed a contract for video production, consisting in creating a tourist promotion film about Neamţ County and six short clips, representative of the most known tourist objectives in the county.

The services were contracted in June 2019, and now all the twelve short promotional clips are available for wide audiences. You can catch a glimpse of the videos by clicking the links below:

  1. Lakes in Neamţ County
  2. Lake Izvorul Muntelui
  3. Customs and traditions in Neamţ
  4. Neamţ Fortress
  5. Monasteries in Neamţ
  6. The Land of the Bison
  7. Bicaz Gorges
  8. Şugău Gorges
  9. Lake Cuejdel
  10. Ceahlău National Park
  11. Princely Court in Piatra-Neamţ
  12. Ceahlău National Park Administration Centre

We heartily invite you to discover the visual story of other amazing places, talented craftsmen and effervescent events annually organized in Neamţ County, by accessing our You Tube channel. And, above all, we invite you to come to Neamţ County to experience, on your own terms, all the wonders that our beautiful county has in store for you

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